FIRST Educational Inc. has been selected to participate in the 11th cohort of APT Women (Acceleration Program in Tokyo for Women), a women entrepreneurs growth promotion program organized by the Tokyo Metropolitan Government.
■ About APT Women
APT Women (Acceleration Program in Tokyo for Women) is a growth acceleration program for women entrepreneurs operated by the Tokyo Metropolitan Government.
The program supports the growth of women-led businesses by providing participants with knowledge and skills essential for business management, business growth, and international expansion, while also offering opportunities to build networks with entrepreneurs and industry experts.
For the 11th cohort, the domestic program will take place from September through December 2026, featuring lectures, workshops, mentoring, and other activities designed to support business growth and international expansion.
APT Women Official Website
https://apt-women.metro.tokyo.lg.jp
■ Active ZEN — Bringing Japanese Culture to the World as a Well-being Choice
Active ZEN is a global business that combines Japanese cultural practices, such as tea ceremony and calligraphy, with well-being.
Japanese culture encompasses values that are deeply connected to modern well-being, including pausing and being present, cultivating focus, engaging the senses, and connecting with others mindfully.
Through Active ZEN, we aim to go beyond traditional cultural experiences and bring these values to people around the world as meaningful experiences that support modern lifestyles and the well-being of professionals.
■ Message from Kaori Ota, CEO
We are deeply honored to have been selected for the 11th cohort of APT Women.
Through events and online programs held internationally, we have had the opportunity to introduce Japanese culture to people from diverse countries and regions, allowing us to experience firsthand the potential of Japanese culture in global markets.
By making the most of the knowledge, insights, and network gained through APT Women, we will continue to validate our business and listen closely to customer feedback as we work to grow Active ZEN into a global well-being business originating from Japan.
